New launch
Glass-like shineDeep hydrationNever stickyFuller-looking lipsCruelty freeParaben free
Bestsellers
Our most obsessed-over formulas
Find your shade
Four shades. One obsession.
Tap a shade to see it on the lips.
Sheer everyday pink
Main Character
Damn Juicy Lip Oil
A sheer wash of pink with a glass-like shine. Your everyday juicy lip, on repeat.
Rs. 599.00Rs. 899.00
33% off
Sheer milky
Soft Launch
Damn Juicy Lip Oil
A soft, milky sheer for a my-lips-but-better finish. Quiet, glossy and easy to wear.
Rs. 599.00Rs. 899.00
33% off
Warm peach-honey
Golden Hour
Damn Juicy Lip Oil
A warm, honeyed peach that catches the light, like golden hour on your lips.
Rs. 599.00Rs. 899.00
33% off
Bold deep red
Red Flag
Damn Juicy Lip Oil
A deep, juicy red with high shine. The one everyone asks about.
Rs. 599.00Rs. 899.00
33% off
Real results
Your lips, but better
One swipe of Damn Juicy Lip Oil. Here is what women saw in our consumer test.
- 53%* Immediate plumping effect
- 90%** Hydrated lips
*Based on a consumer test conducted on 50 women, immediately after application.
**Based on a consumer test conducted on 50 women, after 4 hours of use.
Quick quiz · 30 seconds
Find Your Juicy Match
Three questions and we'll tell you exactly which product is yours.
Question 1 of 3
What are we sorting out first?
Your everyday lip vibe?
When will you reach for it?
Your match
MAIN CHARACTER - Damn Juicy Lip Oil
The everyday pink that flatters every outfit and every mood — glossy enough to feel done, easy enough to reapply without a mirror.
Rs. 599.00
Rs. 899.00
Your match
GOLDEN HOUR - Damn Juicy Lip Oil
A warm peach-honey wash that looks like 6pm sunlight on your lips. Made for warm undertones and permanent brunch plans.
Rs. 599.00
Rs. 899.00
Your match
SOFT LAUNCH - Damn Juicy Lip Oil
Sheer, milky and barely-there — the glass finish you'll forget you're wearing.
Rs. 599.00
Rs. 899.00
Your match
RED FLAG - Damn Juicy Lip Oil
Deep, juicy red with zero subtlety. All the drama of a bold lip with the comfort of an oil.
Rs. 599.00
Rs. 899.00
Your match
EVERYDAY BROW RITUAL KIT
Serum by night to strengthen and condition, gel by day to hold the shape — fuller-looking brows in one everyday routine.
Rs. 999.00
Rs. 1,999.00
Complete the glow-up
EVERYDAY BROW RITUAL KIT
Rs. 999.00 · the 2-step brow ritual
Limited time
Buy any 2, and get 15% off
Mix Main Character with Red Flag, Golden Hour or Soft Launch. Discount applies at checkout.
BUY ANY 2 • SAVE
15%
on Damn Juicy Lip Oils
Tap to copy
The 2-step brow system
Brows that make you go damn.
77 reviewsNot just growth. Not just styling. Serum by night to strengthen and condition, styling gel by day to hold the shape: soft, fluffy brows without the glued-down look.
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Brow growth serum
Peptide-rich formula massaged into the brow line every night.
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Hold The Drama gel
Brushed up in the morning for all-day fluffy hold.
Rs. 999.00Rs. 1,999.00
50% off
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Seen On You
Real reels from real customers. Tag @godamn to get featured here.
Reel
Swatch
@tanvi.writes
RED FLAG - Damn Juicy Lip Oil · Rs. 599.00
On the go
Brow routine
@mitali.daily
EVERYDAY BROW RITUAL KIT · Rs. 999.00
Team Go DamnWe believe beauty should feel approachable, not intimidating - a space for everyone to express who they are.